The 2017 It House x Producers Ball

In its 12th year, the IT House x Producers Ball in collaboration with the Scott Brothers (from Property Brothers fame) is the hub for Film Festival activity. With five days of activation, celebrity drop-ins and lounges by international brands, Swarovski and Annabelle Cosmetics, the IT House x Producers Ball includes two celebrity portrait studios from partner magazine, NYLON shot by NYC-based photographer Sophie Elgort. 

Luxury lifestyle aficionado and creative director Jake Rosenberg, co-founder of Coveteur shot the second celebrity portrait studio.


For the first time ever, NKPR added salon-style panels to the IT House x Producers Ball giving guests the opportunity to get up close and personal with notable industry artists.  Talent such as Executive Producer Zanne Devine, filmmakers Scot Mcfadyen and Sam Dunn took part in a conversation about what it takes to capture the story and magic of iconic musicians.

As well as an in-depth conversation about the highly anticipated film THE SHAPE OF WATER, and how Toronto is now at the forefront of bringing cinematic vision to life through landmarks such as Massey Hall and City Hall.

The Swarovski Lounge on the second floor of the IT House x Producers Ball provided a full IT House experience where guests could try on the perfect Remix Collection, colourful crystals and the latest trendy pieces. See all the Remixed looks using #BeBrilliant. 

Guests at the IT House x Producers Ball were treated to a sparkling make-up experience and learned the art of the smokey and winged eyeliner from cosmetics darling, Annabelle and its new line , NeoChic #ABNeoChic.

The aroma of a Barilla pasta dish created by Ruben Rapetti, Corporate Chef of Tortoise Restaurant Group, filled the IT House x Producers Ball. Guests then enjoyed a refreshing cocktail from CIROC and a sweet treat from Pinkberry.

The IT House x Producers Ball also partnered with Canada’s premier rock ‘n’ roll gallery, Analogue Gallery, to feature notable works from rock ‘n’ roll legends in the IT House space with a portion of all sales going back to Artists for Peace and Justice.